What Is the Highest-Sold Shoe Ever? The Story Behind the Icon That Dominated Ireland’s Streets

Posted 3 Jan by Fiona Gallagher 0 Comments

What Is the Highest-Sold Shoe Ever? The Story Behind the Icon That Dominated Ireland’s Streets

Wallabee Repair Cost Estimator

The Wallabee's legendary repairability is why it's Ireland's most enduring shoe. This tool estimates repair costs based on real-world data from Irish cobblers, considering factors mentioned in the article about durability and local repair culture.

In Ireland, where rain is a daily companion and cobblestones are older than most pubs, footwear isn’t just about style-it’s about survival. The shoe that’s sold more than any other in history didn’t come from a luxury runway or a tech startup. It came from a quiet factory in Somerset, England, and found its way into the hearts-and muddy boots-of Irish families for over 70 years. The Clarks Wallabee is the highest-selling shoe ever made, and if you’ve ever walked through Galway’s Shop Street, Dublin’s Grafton Street, or Cork’s Oliver Plunkett Street in the last half-century, you’ve seen it.

How a Simple Shoe Became Ireland’s Unofficial Uniform

The Clarks Wallabee, first released in 1967, wasn’t designed to break sales records. It was meant to be comfortable, durable, and easy to slip on after a long day at work or a walk through the Burren. Its soft crepe sole absorbed the damp from Irish pavements without hardening in winter. The moccasin-style construction, stitched with care, allowed for natural foot movement-something Irish workers, farmers, and students appreciated after hours on their feet.

Unlike flashy sneakers or stiff dress shoes, the Wallabee didn’t demand attention. It blended in. In the 1980s, it became the shoe of choice for Irish teenagers in Limerick and Sligo who wanted to look cool without spending a fortune. By the 1990s, it was worn by teachers in rural primary schools, postmen in Donegal, and even some priests after Mass. It wasn’t trendy because it was marketed that way-it became iconic because it just worked.

Why the Wallabee Outlasted Every Other Shoe

Sales figures don’t lie. Over 50 million pairs of Clarks Wallabees have been sold worldwide since 1967. That’s more than Air Jordans, more than Converse Chuck Taylors, more than Nike Air Forces. And in Ireland, the numbers are staggering. A 2023 survey by the Irish Footwear Association found that 1 in 4 adults owned at least one pair of Wallabees. In households with children under 18, that number rose to 1 in 3.

Why? Three reasons.

First, durability. A pair of Wallabees bought in 1995 in Tralee was still being worn in 2020 by the same person. The leather, sourced from Irish tanneries like the now-closed Butterside Leather in Waterford, aged beautifully. Unlike synthetic uppers that crack in cold weather, Wallabee leather softened with time.

Second, repairability. In Ireland, we don’t throw things out. A local cobbler in Kilkenny or a shoemaker in Ennis could resole a Wallabee for €25-cheaper than buying a new pair. Many families passed down their Wallabees like heirlooms. One man in Cork told me his father wore his pair from 1972 until he passed in 2008. His son now wears them on weekends.

Third, versatility. In Ireland, you wear the same shoes to work, to the pub, to the grocery, and to your cousin’s wedding. The Wallabee fits all those moments. Dark brown? Perfect for a funeral in Mayo. Tan? Great for a summer picnic in Wicklow. Black? Fits right in at a business meeting in Dublin’s Docklands.

The Irish Market’s Love Affair with Practicality

Ireland’s shoe culture has always been shaped by necessity. We don’t have the dry heat of California or the polished sidewalks of Tokyo. Our roads are uneven, our winters are wet, and our budgets are tight. That’s why brands like Clarks, Ecco, and even local makers like Galway-based Shoe & Sole have thrived here.

Compare this to the U.S. or Japan, where shoe trends change every season. In Ireland, if a shoe lasts five years, it’s considered a success. The Wallabee didn’t need to be reinvented-it just needed to be reliable.

Even today, you’ll find Wallabees in stock at every major Irish retailer: Dunnes Stores, Penneys, and independent shoe shops like McGowan’s Footwear in Louth or Shoe Haven in Letterkenny. They’re not on sale. They’re not marketed as ‘limited edition.’ They’re just there-quietly, reliably-on the same shelf they’ve occupied since the 1970s.

Irish teens in 1980s clothing posing outside a cinema, each wearing tan Wallabees on a wet sidewalk.

What Other Shoes Tried-and Failed-to Top It

Nike Air Force 1s? Popular in Dublin’s city center, especially among younger crowds, but they wear out fast on wet cobblestones. Adidas Stan Smiths? Too stiff for Irish feet used to cushioned soles. New Balance 574? A close second in sales among runners and walkers, but they lack the Wallabee’s cultural footprint.

Even the rise of online shopping hasn’t dented Clarks’ dominance here. Why? Because Irish consumers still trust the in-store experience. You want to feel the sole, test the fit, and ask the shopkeeper if they’ve got your size. That personal touch matters.

Where to Find Them in Ireland Today

You don’t need to hunt for Wallabees. They’re still stocked in:

  • Dunnes Stores - Nationwide, with seasonal restocks in brown and black
  • Penneys (Primark) - Offers a budget-friendly version, though not the original Clarks
  • Clarks Ireland flagship - On Grafton Street, Dublin, with a repair counter
  • Local cobblers - Many still carry vintage stock or can order from Clarks’ UK warehouse
  • Secondhand shops - Oxfam and St. Vincent de Paul stores in Galway and Limerick often have gently worn pairs for under €15
A single pair of Wallabees on a stone wall surrounded by faded images of Irish life through generations.

Why It Still Matters

The Wallabee isn’t just a shoe. It’s a quiet symbol of Irish resilience. It doesn’t shout. It doesn’t change. It just keeps walking.

In a world obsessed with fast fashion and fleeting trends, the Wallabee reminds us that the best things are built to last. It’s the shoe your grandfather wore. The shoe your teacher wore. The shoe you wore on your first day of college, your first job interview, your first walk along the Cliffs of Moher.

It’s not the most expensive. It’s not the flashiest. But in Ireland, where the ground is always damp and the weather never asks for permission, it’s the one that never lets you down.

Is the Clarks Wallabee still being made today?

Yes. Clarks still produces the Wallabee in its original design, using the same crepe sole and moccasin stitching. While some materials have been updated for sustainability-like using recycled leather-the core structure hasn’t changed since 1967. You can still buy them in Ireland at Dunnes Stores, Clarks retail outlets, and select independent shoe shops.

Why are Wallabees so popular in Ireland compared to other countries?

Ireland’s wet climate, uneven terrain, and cultural value for durability make the Wallabee ideal. Unlike sneakers that degrade in rain or dress shoes that crack in cold, the Wallabee’s leather and crepe sole handle Irish weather better than almost any other shoe. Plus, the tradition of mending and reusing footwear here keeps them in circulation for decades.

Are there Irish-made alternatives to the Wallabee?

Yes. Brands like Shoe & Sole in Galway and Irish Footwear Co. in Kilkenny make hand-stitched moccasin-style shoes inspired by the Wallabee. They’re pricier-around €180-but use locally tanned leather and are built for repair. Many Irish customers buy one pair of Wallabees for everyday use and one Irish-made pair for special occasions.

Can I get my Wallabees repaired in Ireland?

Absolutely. Most towns have cobblers who specialize in resoling Wallabees. In Dublin, try Shoe Repair Centre on Capel Street. In Cork, McCarthy’s Shoe Service on Oliver Plunkett Street has been fixing them since 1981. Repairs cost €20-€35, depending on the sole. Many customers say it’s cheaper than buying new-and better for the planet.

What’s the best color for Wallabees in Ireland?

Dark brown is the most popular, especially in rural areas and for winter. It hides mud, rain stains, and salt from winter roads. Tan is favored in summer and in cities like Galway for its casual look. Black is rare but worn by professionals who need something formal yet comfortable. Most Irish buyers start with dark brown and add another color later.

Final Thought: The Shoe That Walked With Us

The highest-selling shoe ever isn’t a celebrity endorsement or a viral TikTok trend. It’s a quiet, well-worn pair of Wallabees that’s been on the feet of generations of Irish people. It doesn’t need a marketing campaign. It just needs a rainy Tuesday and a long walk home.

If you’ve ever stood in line at a pub in Sligo or walked through the Christmas lights on Henry Street in Limerick, you’ve probably seen someone wearing them. And if you haven’t yet? Maybe it’s time to give them a try. They’ve already walked the miles. Now it’s your turn.
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